Great projects. Great news.

People and creativity at the core. The new strategy of Garden of Words Group.

Garden of Words Group is entering a new phase of its journey – one that highlights what has always defined us. This is not a rebrand or an add-on to our marketing efforts. It’s a deep reflection on what truly…
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3 Ads we really wish we’d made

Humor in marketing is a bit like salt in cooking. Used well, it can completely transform the way a message…
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Motherhood in all its colors – Mother’s Day ads

Motherhood ads usually feel like they were written by someone who has never spent an entire day with a small…
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The Earth Day paradox: between greenwashing and greenhushing

Earth Day is a moment when brands are especially eager to talk about sustainability. The problem is, today “talking” alone…
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Authenticity vs. High-end video production: what should you choose?

Surprise: perfectly polished, meticulously produced ads are increasingly getting lost in the flood of content. Flawless lighting, scripted storytelling, and…
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